Saturday, October 23, 2010

#TeamAndrews Twitterthon.... A Recap

What do you get when you combine celebrities, a noteworthy charity, and thousands of people active in a cause? An @abolishcancer Twitterthon, of course!

Friday, October 22 was a great day in the TwitterVerse when @BeatProstate agreed to pay $1 for every new follower of @abolishcancer to the Prostate Cancer Foundation. What made the day even more exciting was the fact that celebrities Erin Andrews and sister, Kendra Andrews, helped support the cause. Erin and Kendra experienced cancer as a family first-hand when their father was diagnosed and treated for prostate cancer last year. (see previous post)

At the conclusion of our Twitterthon on Friday, @abolishcancer had accumulated 3,000 new followers, equaling $3,000 donated directly to PCF -all thanks to @BeatProstate’s sponsorship. With the $3,000 raised on Friday, @abolishcancer has now raised $30,500 in eleven months through our Twitterthons simply by getting sponsors and having people to tweet and follow us……NICE!

The Twitterverse was buzzing with tons of tweets throughout the day yesterday. We thank all of you who were constantly reaching out to try and get us more followers. Added to Kendra and Erin’s tweets were the additional tweets from influential tweeters like Louis van Amstel, Dina Manzo, MaksimC, Jonathan Holland, Kyle Petty, Jenna Fryer, Marcellus Wiley, Tina Cervasio, Bruce Feldman, and the one and only LeBron James.

We’ve proven that “the little guy” can make a difference in the fight vs cancer. We’re not only using social media tools to communicate a message, but we are uniting a global cancer community with one goal in mind… to abolishcancer. We know it can be done. Never underestimate the “Power of the People” to unite to make things happen.

So, what’s next? We are connecting with several celebrities on future Twitterthons. If you want to partner with us as a cancer charity, a celebrity, or a sponsor, give us a shout at

Power of the People, through Twitter to @abolishcancer!

1 comment:

  1. Congrats on your Twitterthon yesterday. We hope our Tweets helped. Charity Cheers from @DelPrado Our Passion for Charity is more abundant than the pulp in our nectars!!!!!