As part of our “micro” Twitterthons, @abolishcancer is excited to host another Twitterthon to help raise $ and awareness to fight cancer. Today’s sponsor is @FireHouseAgency who will be supporting @ChildrensTheOne Hospital in honor of Anna Basso. (@1MillionAnna)
For every new follower today of @abolishcancer, $1 is donated to the Center for Cancer and Blood Disorders at Children’s Medical Center in Dallas in honor of Anna and all children battling cancer. (Up to $500.) Today we start with 49,775 followers.
Today’s Charity
Below is a brief history of Anna and her movement as described by one of their supporters….
“When 17-year-old Anna Basso was diagnosed with Stage 4 Ewing’s Sarcoma, a rare form of bone cancer, inaction was never an option. As doctors at Children’s Medical Center did everything they could to help Anna, Mark Hall, her neighbor and founder of Firehouse Agency, began to think of other ways to help her. The idea came to him almost instantly; if one prayer can help, what can 1 million accomplish? Almost overnight, Firehouse focused all of the agencies resources to make this dream a reality. With a goal of 1 million prayers, the website, http://1millionprayers.com, was started to encourage Anna as she battles Ewing Sarcoma. Participants are asked to sign up or “promise” to pray everyday at 12:12 PM.
Why 12:12? It’s two fold really. First, 12:12 is a direct reference to Romans 12:12, “Be joyful in hope, patient in affliction, faithful in prayer.” It’s a call to love in all circumstances, especially in trials. So we pray at 12:12 as a reminder of our joyful hope in the Lord and His healing power, our patience knowing that God is sovereign and in control even in times of trial, and that collectively we will be unwavering in our commitment to lift up Anna and her cancer to the Lord.
So what’s the second reason? We pray at the same time to show our solidarity. Matthew 18:20 says, “Where two or three come together in my name, there am I with them.” We ask for people to pray at the same time as a symbol that we have “come together” in His name.
Anna continues her battle, and we continue to pray, with over 650,000 prayers and counting. As we approach the 1-year anniversary of launching this initiative on April 22, 2011, we hope to reach our goal of 1 million prayers for Anna. This Twitterthon aims to continue to raise that prayer count and honor those helping to abolish cancer at the Center for Cancer and Blood Disorders at Children’s Medical Center in Dallas.”
About Our Sponsor
Firehouse Agency is a collection of creative problem solvers who believe that every challenge, big or small, deserves a big idea. This has resulted in an impressive track record of getting (and keeping) brands on the path to success. From radical strategic overhaul to nuanced communication and tactics, we're experts in uncovering meaningful consumer insights and translating them into ideas that make a difference.
Background
@abolishcancer was formed in November 2009 by Darah Bonham who combined his interest in social media and charitable work to create a site that supported cancer charities. Darah created the “twitterthon” which not only raised funds for cancer charities but also created awareness through the extensive tweeting that occurs through one of their sponsored events. Twitterthons combine celebrity support, a generous sponsor, and thousands of tweeters and followers that support cancer charities in their work. Since @abolishcancer started in November of 2009, over $48,000 has been raised for various cancer charities, all BY TWEETING.
@abolishcancer has been fortunate to partner with some great celebrity support for our twitterthons with individuals such as Shannon Tweed, Dina Manzo, Michael Smith, Erin Andrews, Kendra Andrews, Jeri Ryan and Alyssa Milano. It proves that so many are passionate about the need to abolish cancer no matter their age, race, income or gender. We feel at @abolishcancer that social media is providing a platform for a global community to unite in the fight to end cancer.
Resources
Sign up to pray: http://1millionprayers.com
CaringBridge: http://www.caringbridge.org/visit/annabasso
Facebook: http://www.facebook.com/group.php?gid=371688425882
Twitter: http://www.twitter.com/1million4anna
Children’s Medical Center: http://www.childrens.com/
Sponsor: http://www.firehouseagency.com
Sponsor’s Twitter: http://www.twitter.com/firehouseagency
We are thankful to @FirehouseAgency for their support for Anna and all those “in the fight” to abolish this disease.
“Power of the People, To Unite, To @abolishcancer”
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