Sunday, December 26, 2010

Today We BLAST Childhood Cancer



Another day to provide #HOPE

For every new follower today of @abolishcancer, $1 is donated to the Braden's Hope For Childhood Cancer Foundation to help fight pediatric cancers. (up to 2,500 new followers)

The Foundation is named after 6 yr old Braden (at @Bradenshope on Twitter) who has inspired us since we first met him a year ago. Braden has Neuroblastoma cancer which is a very difficult childhood cancer both for diagnosis and for treatment. Braden is a remarkable young fellow who continues to defy all odds in his fight. To add to the challenges of Braden's fight is the fact that his mom, Deliece, was also diagnosed with cancer (breast) and is fighting her way to recovery as well. At one point both mom and son were going through chemo at the same time in different locations across town.

If you want to understand more of the background of this incredible mom, son, and family click on the following link from last April that best tells the story.http://www.unitedweridekc.org/braden.html Braden also has a Caringbridge page you can follow at http://www.caringbridge.org/visit/bradenh

We were fortunate to help raise awareness and $ for Braden last May when @Delprado sponsored our Twitterthon to Braden and his family. ...see older post here. Today we get a chance to continue the fight.....

Background
@abolishcancer was started in November 2009 by Darah Bonham who combined his interest in social media and charitable work to create a site that supported cancer charities. Darah created the “twitterthon” which not only raised funds for cancer charities but also created awareness through the extensive tweeting that occurs through one of his sponsored events. Twitterthons combine celebrity support, a generous sponsor, and thousands of tweeters and followers that support cancer charities in their work. Since @abolishcancer started in November of 2009, over $41,000 has been raised for various cancer charities, all BY TWEETING. @abolishcancer has been fortunate to partner with some great celebrity support for our twitterthons with individuals such as Shannon Tweed, Dina Manzo, Michael Smith, Erin Andrews, Kendra Andrews, Jeri Ryan and Alyssa Milano. It proves that so many are passionate about the need to abolish cancer no matter their age, race, income or gender. We feel at @abolishcancer that social media is providing a platform for a global community to unite in the fight to end cancer. Monday’s Twitterthon will kick off at 6 a.m. on Friday, December 27 (eastern time) and will run until @abolishcancer has received 2,500 new followers, or until midnight, whichever comes first. We start the day with 40,685 followers.

The Charity
The newly formed Braden's Hope For Childhood Cancer Foundation will educate and inform to create awareness about childhood cancers while raising funds to find treatment options for our children. Please click on the link to learn more about the organization.


#TeamOprah
Lastly, @Bradenshope along with her friend Christine @PiedPiperInKC teamed up with @Delprado and @abolishcancer to create an awareness campaign for childhood cancer, not just for Braden but for all children. The idea was to raise as much awareness on as great of a platform as possible.... so became the idea of #TeamOprah. Christine began a Facebook page directing people to "like" the idea of getting Oprah to do a show on childhood cancer. The FB page was an instant success and grew rapidly over the first few weeks in existence. To date, over 51,000 people have supported this effort to bring childhood cancer awareness to a national level.

Please check out and support the page at http://bit.ly/d2Byb0

Today is just another opportunity to raise awareness and money for a charity doing great things in the fight to abolish cancer. Let's unite to show how important it is to end this disease. As our motto says...."Power of the People, Through Twitter, to @abolishcancer"!

Let the Tweeting begin.........

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